organic lifestyle specializing in clean beauty

Chloe + Chad is an organic lifestyle company creating safe and uncommon artisanal handmade goods for the whole family. The skincare line is formulated in small batches to ensure you receive the freshest and most effective product. If an order is placed on Monday it will be created on Tuesday and shipped on Wednesday. The goal was to create an aesthetic that not only represented the brand but also could be scaled, resized, and expanded to many different sized labels as well as create a cohesive grouping system. I decided to group the products by function, represented by various colors that all worked together in harmony. The labels had the scents displayed by hand painted india ink depicting the essential oils used in that product, allowing the customer to immediately recognize the flowers or ingredients. All labels had a blank space for the artisan to hand-write in the date created and the batch number to accurately track each product.